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distribution control

Monitor where your products are sold and by which seller with our cross-channel tracking solution, giving you greater control of your online distribution.

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What is Gray Market?

Gray markets refer to the trade of authentic products, either through an unauthorized channel, or by an unauthorized distributor. Therefore, the product is authentic, but it has been sold in a non-compliant manner.

There are various reasons why original items may be sold in this manner, but the most common occurs when authorized sellers’ clear excess stock, or due to demand from markets or regions where the original item is unavailable.

Many brands have a lack of online sales control which allows gray market vendors to take advantage.

Is your Online Distribution at risk?

The only way to be sure how your products are being distributed online, and if you are experiencing any gray market issues is to monitor not only the digital channels in which you operate, but also those you don't.

This gives you full visibility of your product sellers throughout markets at home and abroad. Take the guesswork out of your distribution strategy.
Find out

Your benefits, our promise

For a small investment you can achieve BIG results. Our Gray Market distribution channel monitoring and protection solutions are already trusted by hundreds of customers worldwide.

Wondering what you could achieve by choosing Smart Protection to manage your distribution channels?

360° visibility

of whom is selling your products online, where, and for how much.

Data and insights

stored in one secure platform, enabling informed business decisions.

Take action

request to cease unauthorized activity, issued on your behalf.

Distribution control in 3-steps

Our automated, distribution channel monitoring and protection software provides you with full visibility of your product sales throughout digital distribution channels.

We utilize the latest AI and machine learning technology, adapted to suit your individual business needs.


distributors and detect seller listings on a cross-channel approach for greater visibility and control over discrepancies in your distributor agreements.


the impact of your sellers' and any gray market activity which you are exposed to with real-time data, accessible through our secure, user-friendly cloud-based platform.


against these threats by requesting to stop non-compliant sales. Make direct contact with your distributors and third parties to ensure that they honour their contractual agreements.

distribution control

We provide distribution channel monitoring throughout digital marketplaces for your peace of mind.

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Trusted by great companies

Hundreds of brands worldwide already trust Smart Protection

Being protected by Smart Protection helps to increase consumer confidence in our brand and products. Our customers know that when shopping online at their preferred marketplace, they will be purchasing an authentic product."
José Gimeno
E-commerce and Social Manager, GOBIK
El Deseo´s mission is to preserve the work of Pedro Almodovar, ensuring that the viewer consumes the content as it was intended. For this reason, piracy has been one of our greatest concerns. For years we have trusted Smart Protection to protect our catalog, and they understand the importance of controlling the unauthorized distribution of our works." 
Diego Pajuelo Almodóvar
Financial Director, El Deseo
Smart Protection is a great partner for us at Riot Games Europe, providing exactly the level of service we expect when it comes to protecting our properties: good communication, adaptable offers, fast reaction, and end to end delivery".
Romain Bigeard
Business Development Manager, Riot Games

Is your brand at risk?
Find out now

Leave your details and one of our experts will contact you soon.

Thank you!

Thank you! Your submission has been received. We will get in touch with you soon.

Oops! Something went wrong while submitting the form.
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