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IP PROTECTION

In 2022, counterfeit goods surged to a staggering $2.8 trillion, with the music merch industry facing significant losses. Explore the scale of the problem, technology-driven solutions, and how artists and fans can unite against counterfeits. Discover how Smart Protection is leading the anti-counterfeiting revolution.
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Fake Instagram followers both harm brand reputation and may carry out fraudulent activities among consumers. Read this article to find out how to report them!
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Learn how to calculate the value of your brand's reputation using brand equity valuation, market-based valuation, consumer-based valuation, and cost-based valuation. Protect your brand from counterfeits and intellectual property violations online to ensure consistent high-quality products and positive brand perception. Get a free consultation to start protecting your brand today.
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All you need to know about online threats, and why brand monitoring and intellectual property protection has become key to a successful online sales strategy.
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Discover how anti-piracy tech plays a key role in tackling copyright infringements. The value of content for rights holders and broadcasters are at risk.
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Discover how software has facilitated a new demand for working and learning from home, the latest consumer behaviours, and their relationship with pirate software?
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